ADDITIONAL SONY BROADCAST

ADDITIONAL SONY BROADCAST

Sony Holiday - Taylor Swift + NEX Camera

Leveraging Sony’s relationship with Taylor Swift, we gave one her fans (and aspiring photographer) the chance of a lifetime--the opportunty to be Taylor's tour photographer for a day. A defining moment in that young photographer’s life, captured on the Sony NEX-5R.

Sony Holiday - BTX300

We live in a society where we are becoming increasingly accustomed to our electronic freedom. Gone are the days of cumbersome wires and connectors. And while our music collections live on our phones/tablets, the audio quality sucks. So when looking for wireless speakers to improve that experience, we expect nothing less than the fidelity we know and love, paired with the convenience we demand.

We wanted to show how the BTX300 has the power to move you, while you have the freedom to move it.

Sony VAIO

In a commoditized marketplace of PC laptops, how do we justify the premium price-tag on the Sony VAIO? We showcase the benefits of our bundled software and value it adds to the computing experience.

Sony Internet TV Launch

With an exclusive deal in place with Google/Intel, Sony wanted to make an impactful spot to launch their Sony Internet TV. This execution put the product and functionality front and center, demonstrating all the capabilities of this breakthrough new product.